Ruby Orchard
Ruby Orchard is a premium canned fruit brand designed for home cooks, bakers, and chefs who value quality and convenience. The brand redefines canned fruit as a culinary essential, featuring a clean and natural visual identity that emphasizes freshness and artisanal quality. The packaging combines a consistent core brand with distinct colors and illustrations for each flavor, ensuring a cohesive and welcoming identity.
Concept Project
Role:
Brand Identity, Package Design, Illustration
Deliverables:
Logo, Can Packaging, Label System, Fruit Illustrations
Brand Colors
Flavor Colors
Supporting Typeface
Monogram Typeface
Design Labels
Graphics for Packaging